Saturday, March 12, 2011

L is For...

This week at the Fly, L is for Lia Molly, Loveappella, newcomer Libertalia, and Looking forward to Spring!

Just as seeing the first buds on the trees brings a smile to our faces, so does the arrival of seasonal transition styles, and we can’t wait for you to see the latest! While pops of color are starting to spring up (pun intended), our most recent shipments featured a lot of black and tan. Don’t worry, you’ll be hearing and seeing more from me over the next few weeks/months about fantastic colors for Spring & Summer – but right now, all this black & tan really has us amped up for a St. Patty’s Day Guinness! So, let’s raise a glass to some awesome new styles…

Our favorite New Orleans export, Lia Molly, shares only a couple of collections each year, so we always get giddy when we receive their latest styles. Yesterday’s arrivals certainly do not disappoint! Fun prints and quirky details make these knits irresistible. Check out the Capuchin Monkey Jacket (100% Organic Cotton with Golden Spun Rayon Monkeys and Wooden Buttons), available now for $198 and the Grace Cardigan (100% Organic Cotton with Spun Rayon Jacquard and Wooden Buttons), and available now for $194:


Next up, Fly fave Loveappella. These three new styles perfectly demonstrate why the line is idyllic for our Fly girls… Comfortable fit plus feminine accents make for great day to night pieces, all for under $70. Who doesn’t love looking put together yet feeling like you’re in lougewear?! I’m totally digging the striped wrap with lace pockets & back (the first of three looks featuring major back detail), and the black tee with satin trim is sheer perfection (literally)!


Lastly, we’re excited to introduce you ladies to Libertalia! The California-based line
believes in “the strong and independent girl,” and the pieces we’ve chosen for the label’s Fly debut make this creed clear (at prices under $40, they're easy to love). Yes, there is a lot of black – but they’ve all got some edge-y details that any confident young woman could wear well and utilize for a polished day-to-night look. For instance, take a look at this cut-out back, revealing black lace:

And these two both fit great and feature just enough sparkle for a laid-back, yet glam look:

The fourth style is so FLY - slightly sheer, asymmetrical hemline, bird print, open lace back. Where has she been all my life?!


So, have we wet your palette for the Spring transition? The approach of Spring is almost always an exciting time, and this year is no different. The time has come to let your wardrobe and style for the new season blossom, and we look forward to being a part your closet’s growth ;)

Friday, March 4, 2011

Irish Eyes Are Smiling

Last night we kicked off March with a nod to the Irish! With Spring on the horizon and St. Patty's day only a few weeks away, we welcomed all things green and bright.

In addition to a TON of new SPRING VINTAGE, we kicked off our new EARRING OF THE MONTH CLUB with some fab green & gold dazzlers (pictured below). This new Fly club will allow members to receive unique and exclusive earrings each month! Sign up for either three months ($55) or six months ($110), and we'll send you a new pair once a month, plus a free pair, just for joining! Whether you add them to your collection, or give them as gifts, the pieces from our Earring of the Month Club are sure to impress!




As a tribute to all the redheaded lassies out there, we invited Adrienne Vendetti of How to be a Redhead to join us and share all sorts of tips & tricks for our Fly Gingers (shout-out to April, among others!). Many thanks to Adrienne - check out her site for more!





Stay tuned for more Spring events and, of course, Spring product arrivals!!!