A FOURtunate Celebration

This past Thursday night, we celebrated our fourth birthday - and it was quite the fete! We were feelin' the love and were so happy to see so many of our loyal Fly Fans. New styles arrived just in time for the event, and our girls picked out some great looks in between nibbling on cupcakes from Lulu's Sweet Shoppe, sipping champagne from The Wine Bottega, and getting psychic insight from our visiting clairvoyants.

Cheers and many thanks to everyone who made the night such a success!

Gorgeous arrangement from our friends at The Wine Bottega, courtesty of our homegirl, Dee, at 1800flowers!

Sarah & Kerri, fresh from The Wine Bottega's "Pretty In Pink Prom," with our libations for the evening.

Delish treats from Lulu's.

Seems like this Willow & Clay maxi was MADE for Julie, right?! And that turquoise and coral necklace by Vintage Fuss really completes the look.

Loyal Fly Fans, Meara & Jocelyn!

Celebrate the Fly's 4th Birthday!

"There are three hundred and sixty-four days when you might get un-birthday presents ... and only one for birthday presents, you know." ~ Lewis Carroll, from Through the Looking Glass

Please join us in celebrating the Fly’s 4th Birthday!
We’re throwing a

Fourtune Party!

Thursday, June 23, 2011
from 6:00PM – 9:00PM

To mark our fourth birthday, we’re throwing a bash – complete with champagne from our friends at The Wine Bottega and custom cupcakes from our friends at Lulu’s Sweet Shoppe!

Of course, what would a birthday party be without presents? Let us treat you to 20% off of any one item! New summer styles are coming in regularly, so we’re confident you’ll find some great pieces J

And, since milestones such as birthdays tend to make us curious of what lies ahead, we’re bringing in PALM READERS! Our clairvoyants will be in-store from 7:00PM to 9:00PM to provide personalized readings. Call or e-mail us to sign-up for your very own ten-minute reading!

Fly Friday Faves

We're jumping on the blogger bandwagon for sharing our "Friday Faves!" It makes for a great platform to share a peek of some new arrivals, and this week, in keeping with our philosophy, I've got a splendid mix of modern & vintage for y'all to see...

First up, this great overall representation, which can be seen in our current window display. The look on the left pairs the Pretty Petunia Cardigan, by Fly newcomer Knitted Dove, with a bright vintage stripe dress and LouLou Bijoux flower necklace. We love the feminine, yet unique, looks from Knitted Dove, as well as their mantra of being "created with PEACE in mind." The companion mannequin is wearing the Knitted Dove Craft Circle Dress with a layered vintage chain necklace. Completing the display are a couple of light vintage summer clutches and two summer shoe styles by Angie - funky, studded gladiators and wedges!



For a dose of summer-ready vintage, we're loving this Ralyan & Co. seashell dress. It begs to be worn to waterfront brunch, wedding shower, or beach town excursion. Dress her up, dress her down - she won't disappoint!



For a classic "all-American" look for summer, you've gotta give this navy seersucker dress by Tulle a shot! Seen here with an awesome vintage medallion, this dress is def ready for any & all nautical trends!



Lastly, make a statement this season with one of these fabulous bib necklaces from Island Imports. The colors, textures, and detailing are to die for; turquoise stones, multi-colored beads, and purple sequins will add some serious punch to your favorite seasonal ensemble! Switch things up from your norm and go bold!



Have a great weekend, Fly Girls! Keep your eyes on our window, our Facebook photos, and posts here for the latest and greatest. Then come say hello and see what we've got in store for YOU ;)

FlyBucks Are Back

Here's a little something to put a nice spring in your step (yes, pun intended)... FlyBucks are back in action! Become eligible for a FlyBucks Card when you spend $50 or more. Once you have the card, fill it up and receive 50% off your next ENTIRE PURCHASE! That's right, the more you $pend, the more you $ave! Ten stamps fill up a card, and with all of the new Spring styles pouring in (sadly, another pun intended)... how long will it really take you, right? Come in and get your card today!

April Showers Bring May Vintage!

While April was filled with rain in Boston, The Fly had a few shining moments, especially when it comes to our vintage sales. Finding a perfect fit can be difficult enough when dealing with current labels/styles, and the process often becomes even more tricky when it comes to trying on vintage pieces; what with the trends in sizing changing over time, and some pieces having been altered for a previous owner, and all. This means that when girl meets garment and discovers a piece that fits like a glove, it results in what we have come to call our "Cinderella Moments," and over the last few weeks we've have seen quite a few!

Quite possibly the ULTIMATE Cinderella Moment of the season... Our devoted Fly fan, Jodi, came to see us from DC and walked away with this coveted Vintage Cocktail Dress!!!

After years as a Fly Fave, our pair of vintage Ferragamos found a proud new owner!

Don't Katie & Kaitlyn look FANTASTIC in these vintage pieces?! Accessorized with Island earrings, Cowgirl belt, and Olaria necklace.

And, now we are full of anticipation as our latest vintage finds await their happy new owners! Take a peek at some of our new faves... Will one of these be your very own Glass Slipper? Come try them on soon before they're gone.

Tamara Handbags Trunk Show & Pre-Mothers' Day Event!

Please join us for a Pre-Mothers' Day Trunk Show with

Tamara Handbags

Thursday, May 5th

from 7:00PM to 9:00PM

We first welcomed Tamara Handbags to the Fly back in January, and we're very excited to have Tamara herself in store for a trunk show! Created by Tamara Freedman Lord, the Boston area based Tamara Handbags takes style savvy and functionality to a whole new level. Appealing to the fashionable woman on-the go, Tamara’s fabulous handbags are updated twists of the essential basics, and her innovative and fresh styles are what make them standouts among the rest.

Tamara bags come in a variety of shapes and fabrics, so you're sure to find (at least) one that you'll love, not mention a piece perfect for Mom!

New to Tamara's line are her Burnout Tees! These shirts have a super cozy, vintage worn-in feel, and feature unique designs. These tees are fast becoming a Fly Fave!

In addition to GREAT DEALS on Tamara pieces, we will also be offering 10% off all clothing & jewelry, so you can find something you adore, as well as something special for Mom. And, as always, libations will be provided by our friends at The Wine Bottega, and we will have treats for your snaking pleasure!

L is For...

This week at the Fly, L is for Lia Molly, Loveappella, newcomer Libertalia, and Looking forward to Spring!

Just as seeing the first buds on the trees brings a smile to our faces, so does the arrival of seasonal transition styles, and we can’t wait for you to see the latest! While pops of color are starting to spring up (pun intended), our most recent shipments featured a lot of black and tan. Don’t worry, you’ll be hearing and seeing more from me over the next few weeks/months about fantastic colors for Spring & Summer – but right now, all this black & tan really has us amped up for a St. Patty’s Day Guinness! So, let’s raise a glass to some awesome new styles…

Our favorite New Orleans export, Lia Molly, shares only a couple of collections each year, so we always get giddy when we receive their latest styles. Yesterday’s arrivals certainly do not disappoint! Fun prints and quirky details make these knits irresistible. Check out the Capuchin Monkey Jacket (100% Organic Cotton with Golden Spun Rayon Monkeys and Wooden Buttons), available now for $198 and the Grace Cardigan (100% Organic Cotton with Spun Rayon Jacquard and Wooden Buttons), and available now for $194:

Next up, Fly fave Loveappella. These three new styles perfectly demonstrate why the line is idyllic for our Fly girls… Comfortable fit plus feminine accents make for great day to night pieces, all for under $70. Who doesn’t love looking put together yet feeling like you’re in lougewear?! I’m totally digging the striped wrap with lace pockets & back (the first of three looks featuring major back detail), and the black tee with satin trim is sheer perfection (literally)!

Lastly, we’re excited to introduce you ladies to Libertalia! The California-based line believes in “the strong and independent girl,” and the pieces we’ve chosen for the label’s Fly debut make this creed clear (at prices under $40, they're easy to love). Yes, there is a lot of black – but they’ve all got some edge-y details that any confident young woman could wear well and utilize for a polished day-to-night look. For instance, take a look at this cut-out back, revealing black lace:

And these two both fit great and feature just enough sparkle for a laid-back, yet glam look:

The fourth style is so FLY - slightly sheer, asymmetrical hemline, bird print, open lace back. Where has she been all my life?!

So, have we wet your palette for the Spring transition? The approach of Spring is almost always an exciting time, and this year is no different. The time has come to let your wardrobe and style for the new season blossom, and we look forward to being a part your closet’s growth ;)