Friday, April 22, 2011

Tamara Handbags Trunk Show & Pre-Mothers' Day Event!


Please join us for a Pre-Mothers' Day Trunk Show with
Tamara Handbags
Thursday, May 5th
from 7:00PM to 9:00PM
We first welcomed Tamara Handbags to the Fly back in January, and we're very excited to have Tamara herself in store for a trunk show! Created by Tamara Freedman Lord, the Boston area based Tamara Handbags takes style savvy and functionality to a whole new level. Appealing to the fashionable woman on-the go, Tamara’s fabulous handbags are updated twists of the essential basics, and her innovative and fresh styles are what make them standouts among the rest.
Tamara bags come in a variety of shapes and fabrics, so you're sure to find (at least) one that you'll love, not mention a piece perfect for Mom!
New to Tamara's line are her Burnout Tees! These shirts have a super cozy, vintage worn-in feel, and feature unique designs. These tees are fast becoming a Fly Fave!


In addition to GREAT DEALS on Tamara pieces, we will also be offering 10% off all clothing & jewelry, so you can find something you adore, as well as something special for Mom. And, as always, libations will be provided by our friends at The Wine Bottega, and we will have treats for your snaking pleasure!

Saturday, March 12, 2011

L is For...

This week at the Fly, L is for Lia Molly, Loveappella, newcomer Libertalia, and Looking forward to Spring!

Just as seeing the first buds on the trees brings a smile to our faces, so does the arrival of seasonal transition styles, and we can’t wait for you to see the latest! While pops of color are starting to spring up (pun intended), our most recent shipments featured a lot of black and tan. Don’t worry, you’ll be hearing and seeing more from me over the next few weeks/months about fantastic colors for Spring & Summer – but right now, all this black & tan really has us amped up for a St. Patty’s Day Guinness! So, let’s raise a glass to some awesome new styles…

Our favorite New Orleans export, Lia Molly, shares only a couple of collections each year, so we always get giddy when we receive their latest styles. Yesterday’s arrivals certainly do not disappoint! Fun prints and quirky details make these knits irresistible. Check out the Capuchin Monkey Jacket (100% Organic Cotton with Golden Spun Rayon Monkeys and Wooden Buttons), available now for $198 and the Grace Cardigan (100% Organic Cotton with Spun Rayon Jacquard and Wooden Buttons), and available now for $194:


Next up, Fly fave Loveappella. These three new styles perfectly demonstrate why the line is idyllic for our Fly girls… Comfortable fit plus feminine accents make for great day to night pieces, all for under $70. Who doesn’t love looking put together yet feeling like you’re in lougewear?! I’m totally digging the striped wrap with lace pockets & back (the first of three looks featuring major back detail), and the black tee with satin trim is sheer perfection (literally)!


Lastly, we’re excited to introduce you ladies to Libertalia! The California-based line
believes in “the strong and independent girl,” and the pieces we’ve chosen for the label’s Fly debut make this creed clear (at prices under $40, they're easy to love). Yes, there is a lot of black – but they’ve all got some edge-y details that any confident young woman could wear well and utilize for a polished day-to-night look. For instance, take a look at this cut-out back, revealing black lace:

And these two both fit great and feature just enough sparkle for a laid-back, yet glam look:

The fourth style is so FLY - slightly sheer, asymmetrical hemline, bird print, open lace back. Where has she been all my life?!


So, have we wet your palette for the Spring transition? The approach of Spring is almost always an exciting time, and this year is no different. The time has come to let your wardrobe and style for the new season blossom, and we look forward to being a part your closet’s growth ;)

Friday, March 4, 2011

Irish Eyes Are Smiling

Last night we kicked off March with a nod to the Irish! With Spring on the horizon and St. Patty's day only a few weeks away, we welcomed all things green and bright.

In addition to a TON of new SPRING VINTAGE, we kicked off our new EARRING OF THE MONTH CLUB with some fab green & gold dazzlers (pictured below). This new Fly club will allow members to receive unique and exclusive earrings each month! Sign up for either three months ($55) or six months ($110), and we'll send you a new pair once a month, plus a free pair, just for joining! Whether you add them to your collection, or give them as gifts, the pieces from our Earring of the Month Club are sure to impress!




As a tribute to all the redheaded lassies out there, we invited Adrienne Vendetti of How to be a Redhead to join us and share all sorts of tips & tricks for our Fly Gingers (shout-out to April, among others!). Many thanks to Adrienne - check out her site for more!





Stay tuned for more Spring events and, of course, Spring product arrivals!!!

Sunday, February 6, 2011

SuperFLY Superbowl Sunday

Happy SuperFLY Superbowl Sunday, folks!

We want to kick-off the day with a big Thank You to all the FLY ladies who stopped by for Friday's Valentine's Pre-Game Event. Our hearts were filled with joy to see so many friends of the Fly enjoying the latest fashions while sipping on champagne (courtesy of our friends at The Wine Bottega) and nibbling on festive sweets. And many of those faces were given the glam treatment from our awesome neighbor, Kelly, from Salon 26 - Thanks, girlfriend, everyone looked great!



The February events roll on this week... On Wednesday evening, we're going to be a part of the "Sip & Shop Trunk Show" at Red Sky (located at 16 North Street). Stop by from 7:00 to 9:00PM to see shop collections from yours truly, as well as Heiress and French Dressing, all while enjoying Svedka cocktails! ADMISSION IS FREE and this promises to be a FUN event - we hope to see you there!



And, back in-store, we're raffling off Sweet Celebrations Kits byKarma Sutra ! From now until February 12th, spend just $25, and you will be entered to WIN. This lavish collection of Kama Sutra classics nurtures a relationship by encouraging intimate encounters! (No doubt HE will LOVE this gift!) The kit includes: Vanilla Creme Oil of Love, Boudoir Puff infused with Sweet Honeysuckle Honey Dust, Pleasure Garden Massage Oil and French Vanilla Creme Body Souffle. Retails at $76 but for one lucky winner it will be FREE!

Sunday, January 30, 2011

Get Ready for a Velvet-y Valentine's Day!


Thinking about changing up your look for a BIG DATE, or for yourself for a NEW YOU? Get ready for your Valentine this year at The Velvet Fly’s

Valentine's Pre-Game Event

February 4th from 7-9PM

Our neighbors at Salon 26 will be offering COMPLIMENTARY MAKE-OVERS during the event. Kelly will be happy to get you ready for whatever you have planned! Also, enjoy sipping on pink champagne from our friends at The Wine Bottega alongside succulent chocolate sweets!

Added bonuses: 10% off your purchase and FREE hair products the night of the event!

Sunday, January 16, 2011

The Girls are Back in Town!

January seems to be Ladies Month around here… and we’re really celebrating! Lorrinda and I both had our birthdays last week, giving each of us a chance for girls’ nights out on which to don some statement pieces and cut-loose. Shout-outs, too, to our fellow January-born Fly girls, including Erin T. & Kat W. – we know you’ll rock out for your big days, as well, if you haven’t already! Following suit, we’re thrilled to have some other great ladies in-store to make everyone rejoice!

The latest from Fly fave Angie consists of two fabulous knit dresses. Both are great for dressing up or down and can definitely serve as seasonal transition pieces. In addition, we’ve now got some great belts by this “boho with an edge” label, including a black lace corset style as well as a studded style. Each embodies the mix of soft and hard we’ve come to love from Angie - leather and lace, baby!


Recent addition and new obsession amongst many Fly Girls, LouLou Bijoux, is back in full force! Tons of necklaces and bracelets just arrived, and we couldn’t be happier to share them with you. We’ve added a few new shapes from the most recent collections and think you’ll love them as much as we do:


LouLou’s pieces aren’t the only new shiny things to land in our jewelry case this week; new bobbles from Warren & Sophia and Bohm are here! Whether your taste in jewelry is big & bold, vintage-inspired, or glitz & glam, we’ve got quite an array that is sure to include something for everyone. Here’s a taste:


Now, looking for a bit of arm candy? Let us introduce you to Fly newcomer, Tamara Handbags. Created by Tamara Freedman Lord, the Boston area based Tamara Handbags takes style savvy and functionality to a whole new level. Appealing to the fashionable woman on-the go, Tamara’s fabulous handbags are updated twists of the essential basics, and her innovative and fresh styles are what make them standouts among the rest. Meet a couple of her fun & flirty girls: Andrea, Amy, and Amber…


So, come see us and celebrate the ladies! Be reunited with old friends like Angie and meet the new crowd from LouLou, Tamara, and more! Need even more incentive for a girl’s day? How about our Winter Stock Sale?!? We’re currently offering 50% off all clothing (excluding vintage pieces, which are all 20% off) and 10% off all accessories!

Joyous January to all!
Naomi

Saturday, January 8, 2011

Meet the Newest Fly Girl!

Happy 2011 to all! We're really looking forward to another fabulous year, and we're pleased to kick off the new year with a new addition to our team! For those of you who may have been viewing our product photos on Facebook and wondered 'Who's that girl rockin' the velvet jumper with sparkly tights?' - meet Erin! With her love of both fashion and Italian culture, Erin seems like a great fit for our boutique in the heart of Little Italy. So, without further ado, here she is, in her own words:

Ciao!

Hello, hello, everyone! My name is Erin and I am SO EXCITED to introduce myself as the newest member of The Velvet Fly team! I wanted to officially say hello and “scribble” a few lines about myself for all who are curious and interested!

I graduated from Boston University this past May with a degree in communications/public relations and a concentration in Italian. I then spent the summer abroad in Italy pursuing one of my biggest passions: the Italian language/culture (hence my use of Ciao… I’m seriously obsessed with all things Italian). Upon my return to the states, I moved back to my favorite U.S. city- Boston - and picked up a plethora of jobs. The majority of my jobs are retail-related, because I’m also clothing obsessed; thus the need for SEVERAL of them. I nearly cried the first time I walked into The Velvet Fly and saw that they carried Lia Molly :)

Anyways, enough about me! I’d really just love to meet all of you, as we share a common love: The Velvet Fly! I’ll be at the store mostly on Wednesdays and Saturdays, so, please stop by to say hello and check out our ever-changing and always fabulous merchandise!

Cheers and Happy New Year!
Erin